Saturday, 8 September 2012

Blog 10: Trust in E-Business


WEEK 10 Blog
Raihan Chowdhury
ID: 30097405

1) What does this meant by the following statements?

Trust is not associative (non-symmetric)
Trust is not associative (non-symmetric) - this means if an individual trusts someone, the individual they trust may not necessarily trust them back. In terms of buyers and sellers; the amount of trust for each party, isn't always the same. The sellers may have a high amount of trust that the buyer will provide the money or good agreed on for the good they are selling. While they buyer may have less trust that the seller will provide the goods or service agreed upon.


Image: Qantas and Emirates: together connecting the globe
Trust is not transitive
Trust is not transitive - this means that the relationship extended to one domain is extended automatically to any other domain that is trusted by that domain.

          
Video: Qantas and Emirates: together connecting the globe

Trust is always between exactly 2 parties
Trust needs to involve two parties. This means trust cannot happen without two parties being involved.


Trust will involve either direct trust or recommender trust
Direct trust is created by the free and deliberate act of the parties and involved. Recommended trust is placing trust in an individual because a third party indicated they were trustworthy.


2a) Have a look at the following websites. What are some of the elements that have been incorporated to increase your trust in the sites? If there are also some aspects which decrease your level of trust describe them as well.



http://www.eBay.com.au
eBay - is trustworthy because it has a buyer protection policy that protects customers from being ripped off by fellow members. This allows members to use the website with confidence and not have to worry about being a victim of fraud.



The ANZ is the well know Bank in the Australia, the Anz online customer service or online banking service is very reliable to allow purchase online or others money transfer activities. Because the Bank have the good security  access for the customer who will believe and trust the bank service security.





http://www.thinkgeek.com/
Think Geek - is also a very trustworthy website and they take customer security very seriously. At the bottom of their homepage is a customer certified badge that indicates they are a trustworthy organisation to do business with.



http://www.paypal.com.au/
PayPal - is a highly secure website because it is extremely professional and has a respected reputation all over the world. The "Security" section of the site is very thorough and illustrates that PayPal don't take the issue of customer security lightly.

2b) Find a web site yourself that you think looks untrustworthy.

http://www.cheapflights.com.au/

I think this website looks untrustworthy as it has a very basic design and the prices they have advertised look too good to be true. I would not feel confident purchasing a flight on this website because there is no major airlines displayed on the site and even the website logo looks amateur.

Source:

1. http://www.alrayeswebsolutions.com/blog/wp-content/uploads/2010/09/ebay.jpg

2. http://designmagazine.us/wp-content/plugins/rss-poster/cache/d9d3d_ANZ-Personal-Online-Banking_1284471694119-e1284471797980.png

3. http://cdn3.digitaltrends.com/wp-content/uploads/2009/09/1-big2.jpg

4. http://assistly-production.s3.amazonaws.com/ticketbooth/portal_attachments/56922/step-1_original.jpg?AWSAccessKeyId=AKIAJNSFWOZ6ZS23BMKQ&Expires=1347238513&Signature=7qwFSZzVWYRLaZxozr%2BYJHr668I%3D&response-content-type=image%2Fjpeg

5. http://www.youtube.com/watch?v=ei4_0EK4xrg

Blog 9: Channel Conflict


WEEK 9 Blog
Raihan Chowdhury
ID: 30097405



Channel Conflict

Channel conflict is a situation in which channel partners have 

to compete against one another or the vendor's internal sales department. Brand owners are concerned in that much of there business is already established in one channel. In terms of the issue as it is today many brand owners' main business is in established conventional retail stores and establishing a presence online is risky given newly established brands of the same product or service have set up online already. What is essentially happening is that already established business' face a huge risk of losing their business when shifting their brand online as other brands who have already been established online and thus pose as competition.

Source:

Blog 8: Online Auction


WEEK 8 Blog
Raihan Chowdhury
ID: 30097405


Q1: eBay is one of the only major Internet "pure plays" to consistently make a profit from its inception. What is eBay's business model? Why has it been so successful? 
Ans:       eBay follows the brokerage business model where eBay unites buyers and sellers and acts as an intermediary by allowing a transaction to take place. They are essentially an auction broker who carry out auctions for individuals and charge a small commission fee based on the sum of the final transaction. eBay has been so successful because they were one of the first websites to stage online auctions. Today they are a worldwide organisation that provides an excellent service for customers to safely buy and sell anything that they desire.

Image : eBay Business Model


Q2: Other major web sites, like Amazon.com and Yahoo!, have entered the auction marketplace with far less success than eBay. How has eBay been able to maintain its dominant position? 

Ans: Unlike eBay, Amazon and Yahoo have entered the marketplace with far less success than eBay. eBay has been able to maintain its dominant position by being a simple and trustworthy website that only charges a small fee for its service. Unlike other websites, eBay never runs out of stock, as it can only advertise what individuals are selling.

Image: Major Online Retailers



Q3: 
What method does eBay use to reduce the potential for fraud among traders on its site? What kinds of fraud, if any, are eBay users most susceptible? 
Ans:  To reduce fraud among traders, eBay have developed a feedback system that gives all members the opportunity to rate another customer, after a transaction has occurred. If a member has been difficult to deal with or has ripped another member off, a negative rating will appear on the offending member's page for everyone else to see. eBay customers rely heavily on this feedback and many will not do business with a member who has received poor feedback.

Image: eBay Buyer Protection



Q4: eBay makes every effort to conceptualize its users as a community (as opposed to, say "customers" or "clients"). What is the purpose of this conceptual twist and does eBay gain something by doing it? 
Ans:  eBay refers to its users as a community because it aspires to create a friendly culture where strangers from the around the world can do business with one other, instead of just being a straight website for merchants and customers. eBay benefits from this in the form of customers returning to the website, knowing they'll have another enjoyable and positive experience.

Video: How eBay Works

Q5: eBay has long been a marketplace for used goods and collectibles. Today, it is increasingly a place where major businesses come to auction their wares. Why would a brand name vendor set-up shop on eBay?

Ans:  A brand name vendor would set-up shop on eBay because it provides them with another avenue to expand their organisation and may reach a customer base that they wouldn't usually penetrate. It could also be cost effective for the organisation and allow their products to be seen worldwide, instead of just their native country.


Q6. I have a few businesses, and I have used eBay for about 12 years on and off. Currently I have about 600 books listed on eBay (seller name ozrural). I stopped selling on eBay for a few years but they changed the rules this July and it is viable again (for me). What do you think changed?

Ans:  In July, 2010, eBay changed their fixed price listings for books and music so it's now much cheaper for sellers than it was previously.

Source:



Saturday, 1 September 2012

Blog 7 : Digital Automata



WEEK 7 Blog
Raihan Chowdhury
ID: 30097405


1) Check this link to my ‘intelligent’ cybertwin which I also mentioned in the Powerpoint. You may like to create your own cybertwin as well. The more you 'train' your twin, the better the responses will be. While it is just a fun exercise, Think of the opportunities. Imagine if we had a cybertwin that could answer your questions about the course. Or perhaps a shopping assistant?
Video: Annanova, Virtual news Reader

Ans: Cybertwin in daily life would be really interesting because its like a mirror reflection with artificial intelligence. It can help in business and security sectors where as real human assistance is dangerous.

Image: Annannova (Virtual News Reader)


2) Write a one paragraph describing the Turing test and another paragraph describing an argument against the Turing Test, known as the about the Chinese room. 

Ans: The Turing Test  is a test of a machine's ability to exhibit intelligent behaviour. A human judge engages in a natural language conversation with a human and a machine designed to generate performance indistinguishable from that of a human being.

Image: Turing Test

An argument against the Turing test is the "Chinese room". This theory suggests that if a system is to use Chinese symbols it will be able to effectively pass the Turing test, and will persuade the user to incorrectly believe that another human being is using the system. But with the Chinese room, the unique symbols and characters can make the information hard to read and may make little sense.

3) Can virtual agents succeed in delivering high-quality customer service over the Web? Think of examples which support or disprove the question or just offer an opinion based on your personal experience. Write you answer on your blog page or express an opinion on this voice discussion board (it's simple to join). If you choose this option please link (live in an hour or so) to it from your blog page.

Ans: 

Image: Virtual Agent Example
I believe virtual agents can succeed in delivering high-quality customer service using the internet. An example of a virtual agent who does this is Google. Google allows users to type in a keyword/s into their search bar and within seconds thousands of related results are retrieved and available to access. Google's downfall is that it can also produce irrelevant information that may frustrate customers when they can't find exactly what they are looking for.

I have also added a voice discussion on this topic in the voice discussion board. Her's the link, Vocaroo Voice Message.

Source: